{"id":1402,"date":"2010-03-12T08:38:25","date_gmt":"2010-03-12T16:38:25","guid":{"rendered":"http:\/\/www.artsjournal.com\/artfulmanager\/wp\/2010\/03\/attempting_to_change_the_game\/"},"modified":"2010-03-12T08:38:25","modified_gmt":"2010-03-12T16:38:25","slug":"attempting_to_change_the_game","status":"publish","type":"post","link":"https:\/\/www.artsjournal.com\/artfulmanager\/main\/attempting_to_change_the_game.php","title":{"rendered":"Attempting to change the game"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" alt=\"gaming_image.jpg\" src=\"http:\/\/www.artsjournal.com\/artfulmanager\/images\/gaming_image.jpg\" class=\"mt-image-left\" style=\"float: left; margin: 0pt 20px 20px 0pt;\" width=\"198\" height=\"198\" \/>The independents are clearly frustrated. They&#8217;re developing their work with lean and innovative processes. They&#8217;re diving into risk and creative expression. They&#8217;re exploring new visions and new voices. But all the while, they&#8217;re struggling against a large, established, and out-dated infrastructure that&#8217;s resource-hungry, risk-averse, and wielding too much influence over the creation and control of their creative work.<\/p>\n<p>It sounds a bit like the struggle between independent artists and established nonprofit arts institutions. But it&#8217;s the world of computer and video gaming. And a small group of investors is trying to turn the tide.<\/p>\n<p>The <a href=\"http:\/\/www.indie-fund.com\/\">Indie Fund<\/a>, established by seven highly successful independent game developers to provide the next generation better options to game developers. As they describe it:<\/p>\n<blockquote><p><font face=\"Helvetica,sans-serif\" size=\"-1\">It was established as a<br \/>\nserious alternative to the<br \/>\ntraditional publisher funding model. Our aim is to support the growth<br \/>\nof games as a medium by helping indie developers get financially<br \/>\nindependent and stay financially independent.<\/font><\/p><\/blockquote>\n<p>BoingBoing offers <a href=\"http:\/\/www.boingboing.net\/2010\/03\/10\/gdc-gallery-how-the.html\">a more detailed overview<\/a> of the problem and solution the fund seeks to engage (along with lovely pictures, as you might expect). But at the heart of a problem is an established industry of game publishers and distributors that brings all sorts of old business-model baggage to a creative field brimming with innovative processes. Says the overview:<\/p>\n<blockquote><p>The problems: publishers give too much money for what should be smaller<br \/>\nbudgets&#8230;.presuming old model additional costs of<br \/>\nmanufacturing and maintaining inventory, working with retail,<br \/>\nmarketing, they&#8217;re taking on too much risk and can never hope to make<br \/>\nup that investment. &#8220;The machinery for triple-A retail games doesn&#8217;t<br \/>\nscale down,&#8221; said Carmel &#8212; it becomes inefficient and developers end up<br \/>\nbecoming tenant farmers. <\/p><\/blockquote>\n<p> Much of the arts infrastructure is also dominated by high-fixed-cost venues and infrastructure, built upon long-evolving assumptions about how professional arts enterprises need to function. Many of these institutions are resource-hungry, risk-averse, and create increasing imbalance between the organizational interest and the individual artist&#8217;s voice.<\/p>\n<p>I&#8217;m not sure a fund can fix things. But it&#8217;s an interesting way to start. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>The independents are clearly frustrated. They&#8217;re developing their work with lean and innovative processes. They&#8217;re diving into risk and creative expression. They&#8217;re exploring new visions and new voices. But all the while, they&#8217;re struggling against a large, established, and out-dated infrastructure that&#8217;s resource-hungry, risk-averse, and wielding too much influence over the creation and control of [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[4],"tags":[],"class_list":{"0":"post-1402","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-main","7":"entry"},"_links":{"self":[{"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/posts\/1402","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/comments?post=1402"}],"version-history":[{"count":0,"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/posts\/1402\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/media?parent=1402"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/categories?post=1402"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artsjournal.com\/artfulmanager\/wp-json\/wp\/v2\/tags?post=1402"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}