Band Finds Out Where Its Music Is Most-Pirated, Then Plays Concerts There (And Makes Millions)

3041787315_831d85eea3_z1

“Having an accurate real time snapshop of key data streams is all about helping inform people’s decision making. If you know what drives engagement you can maximize the value of your fan base. Artists could say ‘we’re getting pirated here, let’s do something about it’, or ‘we’re popular here, let’s play a show’.”

Email this to someoneShare on FacebookTweet about this on Twitter

Netflix Nation – Do Our Changing Video Habits Bring Us Together?

netflix

In 2012, Americans spent more money purchasing online movies than they did physical formats such as DVDs. It’s a historical shift with unknown consequences. If Netflix is capable of bringing everyone together, we should be seeing manifestations of this power anytime now. Then again, the advertisement’s tagline only mentioned, “might.” There was never any promise of “will.”

Email this to someoneShare on FacebookTweet about this on Twitter

Images Every. So What Do They Mean?

ID_VS_POLCH_ATTAC_CO_001

“Amidst the surfeit of images today, the history of iconoclasm reminds us how powerful images can be in shaping and reshaping our relationship to the world. And, more importantly, how ephemeral every image can be.”

Email this to someoneShare on FacebookTweet about this on Twitter

Wanna Be A Pop Star? Now (More Than Ever) You Gotta Have A Gimmick

arcade_fire.jpg.size.xxlarge.letterbox

“Even as publications such as Billboard lamented the lowest weekly music sales recorded since the dawn of Soundscan tracking technology in 1991 this past summer, a barrage of high-concept marketing campaigns unleashed in support of some of the year’s biggest albums demonstrated that people are still willing to invest a great deal of time, energy, creativity and (in some cases) money in the increasingly futile pursuit of huge chart returns.”

Email this to someoneShare on FacebookTweet about this on Twitter