In Wong Karwai's new film, My Blueberry Nights, Rachel Weisz has a monologue that could almost be an opera aria. When I saw the film, and Weisz quiets down outside a bar where she's just thrown a fit (with Norah Jones sitting by quietly, ready to listen to anything Weisz says), I thought, "If this was an opera, now we'd get Rachel Weisz's aria." But I couldn't have known how musical Weisz's monologue would be. For one thing, she often spoke in musical phrases, with pitches - musical notes - I could just about have written down in … [Read more...]


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Greg Sandow on Marketing the Met — a real strategy
So glad you like this, Katherine. And good to see you here again. The key to getting people interested, in...Katherine Giaquinto on Marketing the Met — a real strategy
Greg, this is SUCH a helpful post! I've been thinking lately about how to promote local opera to my movie-going generation,...Greg Sandow on Peter Gelb and the missing strategy
Neil, there haven't been socialites in the audience, not for years. They came only in past generations, in the 1940s. And...RedBear on Peter Gelb and the missing strategy
Who is responsible? The Board of Directors. Period. They hired a marketing exec. All the other major opera houses in...Neil McGowan on Peter Gelb and the missing strategy
>> Less glamorous. Less buzzy. << Y'mean they're about the music, instead of the socialites in the audience? I like this...