"I have had it with these motherf-ing snakes on this motherf-ing plane!"
More thoughts for City Opera, should they decide to go into belated grassroots fundraising mode:
Hey! I even have a sample PSA for them, courtesy of my friend Jeff:
- Enlist top singers who love City Opera to create public service announcements, or an opera star-filled Obamaish video that can be easily forwarded and posted on opera blogs around the world.
- Have singers record phone messages, a la the crazy Snakes on a Plane marketing campaign with Samuel L. Jackson, that people can leave on their friend's voicemails. Idea courtesy of my sister.
- Does footage of Beverly Sills speaking about City Opera exist? That's probably good stuff. Put it in an e-card format and send it to all previous ticket-buyers and donors, thanking them for their continued support.
Hey! I even have a sample PSA for them, courtesy of my friend Jeff:
People will come, City Opera. They'll come to the Opera for reasons they can't even fathom. They'll turn up at the box office, not knowing for sure why they're doing it. They'll arrive at your door as innocent as children, longing for the past. "Of course, we won't mind if you have a look around," you'll say. "It's only fifty dollars per person." They'll pass over the money without even thinking about it; for it is money they [kind of] have and peace they lack.
City Opera, just sign the papers.
And they'll walk up to the balconies, and sit in suit-sleeves on a perfect evening. They'll find they have reserved seats somewhere along one of the railings, where they sat when they were children and applauded their heroes. And they'll watch the acts, and it'll be as if they'd dipped themselves in magic waters. The memories will be so thick, they'll have to brush them away from their faces.
City Opera, when the bank opens in the morning, they'll foreclose.
People will come, City Opera.
You're broke, City Opera. You sell now or you lose everything.
The one constant through all the years, City Opera, has been OPERA. America has rolled by like an army of steamrollers. It's been erased like a blackboard, rebuilt, and erased again. But Opera has marked the time. This stage, this music, is a part of our past, City Opera. It reminds us of all that once was good, and it could be again. Ohhhhhhhh, people will come, City Opera. People will most definitely come.
[Blogger's note: "come" can also be substituted for "donate".]
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About
Life's a Pitch Why don't we apply the successful marketing and publicity campaigns we see in our everyday lives to the performing arts? Great ideas are right there, ripe for the emulating. And who's responsible for the wide-reaching problems in ticket sales and audience development? Boring artists? Greedy managers? Overstretched marketing departments? We're beyond debating who owns the problem. Let's fix this thing.
Amanda Ameer left her position as Publicity Manager at IMG Artists in June 2007 to start First Chair Promotion, and currently represents Hilary Hahn, Gabriel Kahane, The King's Singers, David Lang and Eric Owens.
Contact Click here to send an email.
Subscribe to the Newsletter Fill in your email address here.
Amanda Ameer left her position as Publicity Manager at IMG Artists in June 2007 to start First Chair Promotion, and currently represents Hilary Hahn, Gabriel Kahane, The King's Singers, David Lang and Eric Owens.
Contact Click here to send an email.
Subscribe to the Newsletter Fill in your email address here.
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Now Play It
This site has musicians teaching viewers how to play their most popular songs on the guitar via downloadable video. more
This site has musicians teaching viewers how to play their most popular songs on the guitar via downloadable video.
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This microsite for one of MOMA's 2006 exhibitions is a(n extreme) lesson in what can be done digitally for special projects (world premieres?).
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This microsite for one of MOMA's 2006 exhibitions is a(n extreme) lesson in what can be done digitally for special projects (world premieres?).
The Metropolitan Opera
Sometimes, when the (performing arts) world gets me down, I go to The Met's website and feel better about it all.
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Sometimes, when the (performing arts) world gets me down, I go to The Met's website and feel better about it all.
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For immediate release: the arts are marketable
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Greg Sandow on the future of Classical Music
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Norman Lebrecht on Shifting Sound Worlds
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John Perreault's art diary
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