The Met is blowin' up!
Tonight is my Metropolitan Opera debut. Well, it's actually Eric's, but, you know, my have-a-client-at-the-Met debut.
Thoughts:
1. I love that there are Doctor Atomic events throughout the city surrounding the production. As they say, it takes a village (or an island, in this case) to promote new music.
2. I find that, even though I've seen them all on stage before, I get really excited every time I have the opportunity to see my clients perform. I know them, and there they are on stage! I wonder if that novelty will ever wear off; I hope not. As mentioned, jazz is not my "thing", but after trekking out to Niagara Falls with Blackout members in-the-dead-of-Friday night, their performance on Saturday was all the more enjoyable. Obviously, not everyone in the audience tonight will have eaten dinner at Pomodoro ("P-Diddy's", as he calls it) with Eric Owens, but I see it as my job to make them feel like they have.
3. I need to write something about excitement at some point, that is, how far in advance you should start promoting something in order to get people excited without them losing interest by the time the recording/performance actually happens. Additionally, how much should you focus on getting certain communities excited (I can name about 30 people who are guaranteed to be on the proverbial scene tonight) versus getting the masses excited?
4. My Universal colleague Joseph Oerke brought the awesome, awesome Doctor Atomic rollover banner ads in the Entertainment section of New York Magazine dot com to my attention. Video, synopsis and photos all on the ad itself: the future of banner ads, in fact, as Alex Sturtevant has pointed out on this blog.
5. This is journalism at its best and very worth a read if you missed it three years ago.
Update, Tuesday 10/14, 11:47am - I am *furious* that I didn't come up with this for the title of my Atomic post. Mark Adamo!! ((shakes fist))
Thoughts:
1. I love that there are Doctor Atomic events throughout the city surrounding the production. As they say, it takes a village (or an island, in this case) to promote new music.
2. I find that, even though I've seen them all on stage before, I get really excited every time I have the opportunity to see my clients perform. I know them, and there they are on stage! I wonder if that novelty will ever wear off; I hope not. As mentioned, jazz is not my "thing", but after trekking out to Niagara Falls with Blackout members in-the-dead-of-Friday night, their performance on Saturday was all the more enjoyable. Obviously, not everyone in the audience tonight will have eaten dinner at Pomodoro ("P-Diddy's", as he calls it) with Eric Owens, but I see it as my job to make them feel like they have.
3. I need to write something about excitement at some point, that is, how far in advance you should start promoting something in order to get people excited without them losing interest by the time the recording/performance actually happens. Additionally, how much should you focus on getting certain communities excited (I can name about 30 people who are guaranteed to be on the proverbial scene tonight) versus getting the masses excited?
4. My Universal colleague Joseph Oerke brought the awesome, awesome Doctor Atomic rollover banner ads in the Entertainment section of New York Magazine dot com to my attention. Video, synopsis and photos all on the ad itself: the future of banner ads, in fact, as Alex Sturtevant has pointed out on this blog.
5. This is journalism at its best and very worth a read if you missed it three years ago.Update, Tuesday 10/14, 11:47am - I am *furious* that I didn't come up with this for the title of my Atomic post. Mark Adamo!! ((shakes fist))
Categories:
About
Life's a Pitch Why don't we apply the successful marketing and publicity campaigns we see in our everyday lives to the performing arts? Great ideas are right there, ripe for the emulating. And who's responsible for the wide-reaching problems in ticket sales and audience development? Boring artists? Greedy managers? Overstretched marketing departments? We're beyond debating who owns the problem. Let's fix this thing.
Amanda Ameer left her position as Publicity Manager at IMG Artists in June 2007 to start First Chair Promotion, and currently represents Hilary Hahn, Gabriel Kahane, The King's Singers, David Lang and Eric Owens. She is temporarily serving as Director of Publicity at Universal Music Classical.
Contact Click here to send an email.
Subscribe to the Newsletter Fill in your email address here.
Amanda Ameer left her position as Publicity Manager at IMG Artists in June 2007 to start First Chair Promotion, and currently represents Hilary Hahn, Gabriel Kahane, The King's Singers, David Lang and Eric Owens. She is temporarily serving as Director of Publicity at Universal Music Classical.
Contact Click here to send an email.
Subscribe to the Newsletter Fill in your email address here.
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Now Play It
This site has musicians teaching viewers how to play their most popular songs on the guitar via downloadable video. more
This site has musicians teaching viewers how to play their most popular songs on the guitar via downloadable video.
MOMA - Eye on Europe
This microsite for one of MOMA's 2006 exhibitions is a(n extreme) lesson in what can be done digitally for special projects (world premieres?).
more
This microsite for one of MOMA's 2006 exhibitions is a(n extreme) lesson in what can be done digitally for special projects (world premieres?).
The Metropolitan Opera
Sometimes, when the (performing arts) world gets me down, I go to The Met's website and feel better about it all.
more
Sometimes, when the (performing arts) world gets me down, I go to The Met's website and feel better about it all.
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rock culture approximately
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Rebuilding Gulf Culture after Katrina
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Richard Kessler on arts education
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Douglas McLennan's blog
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Art from the American Outback
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For immediate release: the arts are marketable
For immediate release: the arts are marketable
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No genre is the new genre
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David Jays on theatre and dance
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Jan Herman - arts, media & culture with 'tude
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Tobi Tobias on dance et al...
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Howard Mandel's freelance Urban Improvisation
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Focus on New Orleans. Jazz and Other Sounds
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Doug Ramsey on Jazz and other matters...
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Jeff Weinstein's Cultural Mixology
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Martha Bayles on Film...
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Greg Sandow performs a book-in-progress
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Exploring Orchestras w/ Henry Fogel
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Harvey Sachs on music, and various digressions
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Kyle Gann on music after the fact
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Greg Sandow on the future of Classical Music
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Norman Lebrecht on Shifting Sound Worlds
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Jerome Weeks on Books
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Scott McLemee on books, ideas & trash-culture ephemera
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Wendy Rosenfield: covering drama, onstage and off
Wendy Rosenfield: covering drama, onstage and off
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Chloe Veltman on how culture will save the world
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Elizabeth Zimmer on time-based art forms
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Public Art, Public Space
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John Perreault's art diary
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Lee Rosenbaum's Cultural Commentary
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Tyler Green's modern & contemporary art blog

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