For Immediate Release: Classical Music is Mainstream

New York, NY - Our special, special industry has made it onto Stuff White People Like. I'm like a proud mama bear.

If a white person starts talking to you about classical music, it's essential that you tread very lightly.  This is because white people are all petrified that they will be exposed as someone who has only a moderate understanding of classical music...Therefore it is essential that even if you possess a massive amount of knowledge about classical music, do not share it with a white person regardless of how much they profess to love it.  It's a recipe for disaster and shame.
Thanks to Tom Zydel for the link. 
September 2, 2008 10:46 AM | | Comments (2)

Categories:

2 Comments

By JOSH on September 11, 2008 10:09 AM

THAT WAS AWSOME THANKS ALOT

By Lindemann on September 2, 2008 9:16 PM

That's a little tone-deaf. I could write a better one. But the chief problem is that the essay goes astray of the site's common unspoken definition of "white people" as "insufferably smug urban liberal white people." The white people who go to classical concerts to remind themselves of their own superiority are old-moneyish.

It is funny trying to have a discussion of classical music with the insufferably smug urban liberal white people who do profess to like it, if by "funny" you mean "depressing."

Leave a comment

About

Life's a Pitch Why don't we apply the successful marketing and publicity campaigns we see in our everyday lives to the performing arts? Great ideas are right there, ripe for the emulating. And who's responsible for the wide-reaching problems in ticket sales and audience development? Boring artists? Greedy managers? Overstretched marketing departments? We're beyond debating who owns the problem. Let's fix this thing.


Amanda Ameer left her position as Publicity Manager at IMG Artists in June 2007 to start First Chair Promotion, and currently represents Hilary Hahn, Gabriel Kahane, The King's Singers, David Lang, Eric Owens and The Wordless Music Series.


Contact Click here to send an email.

Subscribe to the Newsletter Fill in your email address here.


Subscribe to feed Subscribe to this blog's feed

Archives

Archives: 75 entries and counting

Sites

Now Play It
This site has musicians teaching viewers how to play their most popular songs on the guitar via downloadable video. more
MOMA - Eye on Europe
This microsite for one of MOMA's 2006 exhibitions is a(n extreme) lesson in what can be done digitally for special projects (world premieres?).
more
Spoon
This website makes me feel impossibly uncool, and I love it for that very reason.
more
The Metropolitan Opera
Sometimes, when the (performing arts) world gets me down, I go to The Met's website and feel better about it all.
more

Success of the Week

Email me here to submit your marketing/publicity success of the week.

more success

Disaster of the Week

Email me here to submit your marketing/publicity disaster of the week.

more disasters

Resources

RSS Feeds 
RSS is an acronym for "RDF Site Summary," or "Rich Site Summary."  RSS is a family of XML-based Web feed formats used to publish frequently updated content such as blog entries, news headlines, and podcasts in a standardized format. 
more
YouTube 
YouTube, created in 2005, is a free video sharing website where users can upload, view, and share video clips.  YouTube uses Adobe Flash technology to display a wide variety of user-generated video content, including movie clips, TV clips, and music videos, as well as amateur content such as videoblogging and short original videos.
more
Wikipedia 
Wikipedia, created in 2001, is a multilingual, web-based, free content encyclopedia project.  Wikipedia's articles provide links to guide the user to related pages with additional information.  Articles are written collaboratively by volunteers from all around the world.  Wikipedia is one of the largest reference sites on the internet, with at least 684 million people visiting the site yearly.  It contains more than ten million articles in more than 250 languages (over two million in English alone). 
more
MySpace 
MySpace, launched in 2004, is the largest social networking website in the United States.  A free-access website, MySpace allows anyone aged 14 and over to create a personal profile.  Unlike other social networking sites, MySpace allows users to personalize their profiles by entering HTML into certain areas on their pages, thus displaying video or flash content instead of text.  Users may also customize the colors, backgrounds, and fonts on their profiles through the use of CSS (cascading style sheets). more
Facebook 
Launched in 2004, Facebook is now the second largest social networking website in the United States (behind MySpace). The free-access website allows users to easily connect and interact with other people, and it is now also possible to create a Facebook profile for an artist, band, brand, or business. Users can add themselves as "fans" of an artist or business, write on an artist/business profile's "Wall," upload photos, and join other fans in discussion groups. more
more resources

AJ Ads

Introducing
AJ Arts Blog Ads
Now you can reach the most discerning arts blog readers on the internet. Target individual blogs or topics in the ArtsJournal ad network.

Advertise Here

AJ Blogs

AJBlogCentral | rss

culture
About Last Night
Terry Teachout on the arts in New York City
Artful Manager
Andrew Taylor on the business of arts & culture
blog riley
rock culture approximately
CultureGulf
Rebuilding Gulf Culture after Katrina
Dewey21C
Richard Kessler on arts education
diacritical
Douglas McLennan's blog
Flyover
Art from the American Outback
Life's a Pitch
For immediate release: the arts are marketable
Mind the Gap
No genre is the new genre
Rockwell Matters
John Rockwell on the arts
Straight Up |
Jan Herman - arts, media & culture with 'tude

dance
Foot in Mouth
Apollinaire Scherr talks about dance
Seeing Things
Tobi Tobias on dance et al...

jazz
Jazz Beyond Jazz
Howard Mandel's freelance Urban Improvisation
ListenGood
Focus on New Orleans. Jazz and Other Sounds
Rifftides
Doug Ramsey on Jazz and other matters...

media
Out There
Jeff Weinstein's Cultural Mixology
Serious Popcorn
Martha Bayles on Film...

classical music
The Future of Classical Music?
Greg Sandow performs a book-in-progress
On the Record
Exploring Orchestras w/ Henry Fogel
Overflow
Harvey Sachs on music, and various digressions
PostClassic
Kyle Gann on music after the fact
Sandow
Greg Sandow on the future of Classical Music
Slipped Disc
Norman Lebrecht on Shifting Sound Worlds

publishing
book/daddy
Jerome Weeks on Books
Quick Study
Scott McLemee on books, ideas & trash-culture ephemera

theatre
Drama Queen
Wendy Rosenfield: covering drama, onstage and off
lies like truth
Chloe Veltman on how culture will save the world
Stage Write
Elizabeth Zimmer on time-based art forms

visual
Aesthetic Grounds
Public Art, Public Space
Artopia
John Perreault's art diary
CultureGrrl
Lee Rosenbaum's Cultural Commentary
Modern Art Notes
Tyler Green's modern & contemporary art blog
Creative Commons License
This weblog is licensed under a Creative Commons License.