Some stories aren’t well-suited to linear narrative. Some issues aren’t best explained from a single perspective. So how do you take the deep knowledge of specialists and find ways to stir it together with a broader community in which there is hidden expertise? #
Over the years we’ve done a series of debates on cultural issues at ArtsJournal. The idea was simple: find the dozen or so people you’d most like to hear from on an issue, frame the issue in a provocative way, and set the experts to blogging for a week. We’ve had lots of smart people, and, for the most part, the debates have been vigorous and thought-provoking. But we noticed something. Often the most insightful and interesting comments came from commenters who followed the blog and decided to join in. #
Lesson #1: There are a lot of smart people out there, and if presented with a thoughtful conversation about an issue they care about, they’ll not only contribute meaningfully to it but they’ll help define the debate. The “audience” wasn’t just passive, it participated #There were some downsides to our blogs. First, the format was still linear. And as arguments got denser, it became more difficult to follow them. Second, the commenters were treated as second class citizens, relegated to side-column discussions except when “official” participants referred to their arguments. We tried to highlight the best of the audience comments in the main stream of the blog, but it was still unequal status. Third, because the discussions got so dense, it was difficult for readers to untangle the mass of ideas and find pathways through the discussion. #
Lesson #2: There’s an important role for a “moderator” or “discussion leader” to curate a discussion in ways that help participants and readers find where the best value is. This role is similar to what traditional journalists do when they talk to sources and wrangle information into a narrative. It’s unlike what traditional journalists do in that the information-gathering happens in real time and in public, and the journalist rides the discussion and tries to shape it. #So we’re trying an experiment. This discussion (January 23-27) brings together prominent arts administrators, artists, curators, and journalists. The issue: In an age of greater transparency, should cultural institutions take the lead by assertively using their expertise to cut through all the noise, or should they follow by taking advantage of new technologies to tune into their communities and better understand what they want. #
There are several innovations we hope will facilitate this discussion. #
- The front debate page will be divided into three equal columns. One column will feature arguments on the “lead” side and another on the “follow” side. The third column will be for audience members who will identify themselves as being on one side or the other. In this way, the audience gets equal standing and is not subordinated to a “comments” section.
- Readers will be able to vote – once each day – on whether they lean more toward the lead or follow sides of the argument. The votes will be shown in a thermometer-like graphic, and over the course of the week readers will be able to see whether the community is influenced by the arguments.
- Arguments in posts will be linked to the places in other posts they are referring to. In this way, readers ought to be able to better follow threads through the week.
Support for Lead or Follow from:
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Technical assistance from:
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RE: Follow? No – Informed (Let’s Go To The Data)
By Virginia BryantThis is like walking up to a giant who is a gazillion times bigger and spitting in his eye. Dumb. Just cause something is true does not mean it is always wise to say it. Life is hard enough. Please... [Read more]
RE: What Does Audience Engagement Really Mean?
By Jennifer LowI support your point entirely, based on what I know about arts support in different European countries (I don't know all of them!). They fund the arts much more; they make sure ticket prices are reasonable; they promote... [Read more]
RE: What Does Audience Engagement Really Mean?
By arielDopelganger- One should never confront Mr. Osborne with facts ,he appears immune to them. It seems once one has been bitten by the public funding tick you are forever destined to apply it to every situation - unfortunately... [Read more]
RE: Empty Forest. Tree Falls. Was It Heard Or Felt?
By Jonathan GoviasInteresting take, Stan - I've been working on a complementary perspective for a few days now: http://jonathangovias.com/2012/01/31/music-and-murder/ [Read more]
RE: Our Question
By Inga PetriAgreed, the question redux is flawed as a number of unrelated ideas are put together as if they correlated, in particular the mix up between artists and art organizations muddies the approach. "Some suggest this new transparency argues for a different... [Read more]
RE: Leading From Behind – We Need a Better Definition
By arielMs. Bryant may believe her two comments may be taken into account - I believe not so - not because she is right or wrong but that most responders have long made up their minds that... [Read more]
RE: Resources
By Nina SimonThe Participatory Museum (2010, 388 page book) is available for free here: http://www.participatorymuseum.org [Read more]
RE: What Does Audience Engagement Really Mean?
By Neil McGowan (Moscow, RU)Originally Posted By Selena@Jim Benz Operas are three hours long and pop songs are three minutes long. Hi Selena! That may be true in some cases, but not in others. Although I wouldn't argue that genres like opera, rock... [Read more]
RE: Our Question
By Tony ValThe original question is flawed. If you think about it, we're arguing over what "should we do", period. The moderator didn't give us a goal and ask "what should we do to get to this point." She/he... [Read more]
RE: What Does Audience Engagement Really Mean?
By Selena@Jim Benz - For Jim's list of what pop culture has-- I agree. And in the case of Kelly's suggestion, the arts should try to be perceived as "pop culture," that's not really a satisfying mission of an arts organization,... [Read more]
RE: How this works
By Liao, Chun-teSimple, easy and quick to find and figure out what you really want and need is one successful key point that internet couldn't indispensable. [Read more]
RE: Leading From Behind – We Need a Better Definition
By virginia bryantIf institutions become willing to accord artists equal consideration, only then will they guarantee their future existence, unless of course we are moving into a fascism so pervasive that this is not possible. [Read more]
RE: Follow? No – Informed (Let’s Go To The Data)
By virginia bryantAND administrators have taken over the arts, to the detriment of the arts and disempowered most artists while profiting from activities that would be nonexistent without them. there is very little balance in this situation. until art work is accorded... [Read more]
RE: Leading From Behind – We Need a Better Definition
By virginia bryantart institutions are parasites. billions of dollars goes to funding these orgs, practically NONE of which goes to artists. [Read more]
RE: How to Join In
By Robert Saarniosubscribing to follow the dialog, just learning of the discussion [Read more]
RE: Red Pill, Blue Pill – Is Engagement An Either/Or Thing?
By Neil McGowan (Moscow, RU)Entirely agreed with Sandra - it would be great to give the debates more time. They didn't get much (or any!) advance publicity - I, for one, only realised the existence of these discussions when they were nearly over. They've... [Read more]
RE: Art with a Point of View
By Liao, Chun-teThe topic of the art is key point. It's easy to accept in public such as lovers, family, security and vogue. If we go to a concert, we could just listen to music. If the concert have one topic,... [Read more]
RE: Red Pill, Blue Pill – Is Engagement An Either/Or Thing?
By Douglas McLennanHi Sandra: We'll leave open the comments for the next several days so the conversation can continue... [Read more]
RE: Red Pill, Blue Pill – Is Engagement An Either/Or Thing?
By Sandra Jackson-DumontCan we extend this forum by a few days? I'm on a campaign to extend this so i'm posting this question everywhere! [Read more]
RE: Submit a post
By arielWhat sort of music ?? sounds like Hollywood movie making .. [Read more]