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    <title>diacritical</title>
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    <id>tag:www.artsjournal.com,2008-02-19:/diacritical/54</id>
    <updated>2010-07-30T18:58:45Z</updated>
    <subtitle>Douglas McLennan&apos;s blog</subtitle>
    <generator uri="http://www.sixapart.com/movabletype/">Movable Type 4.31-en</generator>

<entry>
    <title>Sorry, but I&apos;ll take experience over artistry</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2010/07/sorry-but-ill-take-experience.html" />
    <id>tag:www.artsjournal.com,2010:/diacritical//54.27036</id>

    <published>2010-07-30T17:49:56Z</published>
    <updated>2010-07-30T18:58:45Z</updated>

    <summary>Professional sports has more money than God, and they spend more to attract and entertain fans than anyone else. So how does the NFL sell itself? Not by touting the quality of its games. They sell the contest. They sell...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        Professional sports has more money than God, and they spend more to attract and entertain fans than anyone else. So how does the NFL sell itself? Not by touting the quality of its games. They sell the contest. They sell...

    </content>
</entry>

<entry>
    <title>The Lang Lang Experience, Live And In 3D</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2010/05/the-lang-lang-experience-live.html" />
    <id>tag:www.artsjournal.com,2010:/diacritical//54.26199</id>

    <published>2010-05-24T13:19:07Z</published>
    <updated>2010-05-24T13:22:13Z</updated>

    <summary>Is the future of live classical music recitals to turn them into a multimedia experience that is somehow more &quot;familiar&quot; to a generation raised on video screens. Here&apos;s a report from Lang Lang&apos;s concert in London over the weekend:He is...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        Is the future of live classical music recitals to turn them into a multimedia experience that is somehow more &quot;familiar&quot; to a generation raised on video screens. Here&apos;s a report from Lang Lang&apos;s concert in London over the weekend:He is...

    </content>
</entry>

<entry>
    <title>How many True Fans do you have?</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2010/04/how-many-true-fans-do-you-have.html" />
    <id>tag:www.artsjournal.com,2010:/diacritical//54.25793</id>

    <published>2010-04-18T14:15:03Z</published>
    <updated>2010-04-21T13:03:29Z</updated>

    <summary>How do you make a living as an artist? In the old mass-culture model you needed a distribution and marketing engine that could fire up on your behalf to reach as many people as possible. Sell a million albums and...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        How do you make a living as an artist? In the old mass-culture model you needed a distribution and marketing engine that could fire up on your behalf to reach as many people as possible. Sell a million albums and...

    </content>
</entry>

<entry>
    <title>Beware the mushy middle</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2010/04/beware-the-mushy-middle.html" />
    <id>tag:www.artsjournal.com,2010:/diacritical//54.25783</id>

    <published>2010-04-16T12:26:28Z</published>
    <updated>2010-04-16T13:37:32Z</updated>

    <summary>The NYT&apos;s Charles Isherwood writes about what he calls the &quot;odd-man-out&quot; syndrome: This can roughly be described as the experience of attending an event at which much of the audience appears to be having a rollicking good time, while you...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        The NYT&apos;s Charles Isherwood writes about what he calls the &quot;odd-man-out&quot; syndrome: This can roughly be described as the experience of attending an event at which much of the audience appears to be having a rollicking good time, while you...

    </content>
</entry>

<entry>
    <title>We&apos;re All For Technology Except When...</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2010/04/were-all-for-technology-except.html" />
    <id>tag:www.artsjournal.com,2010:/diacritical//54.25774</id>

    <published>2010-04-15T17:38:51Z</published>
    <updated>2010-04-15T17:41:43Z</updated>

    <summary>Nick Carr has a great post about the course of technology development. Progress doesn&apos;t always go the way we think it ought to (even if we&apos;re right).Progress may, for a time, intersect with one&apos;s own personal ideology, and during that...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        Nick Carr has a great post about the course of technology development. Progress doesn&apos;t always go the way we think it ought to (even if we&apos;re right).Progress may, for a time, intersect with one&apos;s own personal ideology, and during that...

    </content>
</entry>

<entry>
    <title>List of Blogs carrying National Arts Journalism Summit Today</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2009/10/list-of-blogs-carrying-nationa.html" />
    <id>tag:www.artsjournal.com,2009:/diacritical//54.22572</id>

    <published>2009-10-02T08:43:38Z</published>
    <updated>2009-12-21T17:35:36Z</updated>

    <summary><![CDATA[ Thanks to those who volunteered to host a webstream of the Arts Journalism Summit at USC today. Streaming begins at 9AM pdt. See you in a few hours. (Looking for more information about the Summit? Go here.&nbsp;www.minalhajratwala.com/bloghttp://www.bendofbay.org&nbsp;http://www.palmbeachartspaper.com&nbsp;&nbsp;&nbsp;http://www.centerscene.blogspot.com/&nbsp;&nbsp;http://www.sfcv.org/node/6909http://www.austin360.com/blogs/content/shared-gen/blogs/austin/seeingthings/index.html&nbsp;http://www.AnnieStrack.blogspot.comhttp://www.mamaramabook.com/blog/www.judithingolfsson.comhttp://evansdonnell.blogspot.com/2009/10/watch-national-summit-on-arts.htmlhttp://arts-america.blogspot.com/http://moppenheim.comhttp://24seven.blogs.heraldtribune.com/10354/usc-to-hold-arts-journalism-summit/http://houseseats.uniontrib.com &nbsp;www.ced.pro.brwideningthei.wordpress.comhttp://voices.washingtonpost.com/the-classical-beat &nbsp;http://www.chloeveltman.com/blog/index.htmlhttp://www.joycegehl.blogspot.comhttp://blogs.tampabay.com/art&nbsp;www.HelloBeautifulBlog.comwww.imamuseum.org/bloghttp://clevelandclassical.wordpress.com/http://www.artsengagementexchange.org/resources/entry/national_summit_on_arts_journalism/http://www.belfry.bc.ca/news/webcast-national-summit-on-arts-journalism/www.theatrelouisville.orghttp://movement-museum.blogspot.com/&nbsp;http://www.newmusicbox.org/chatter.nmbxhttp://cseries.typepad.com/celebrityseries/http://dancealamode.wordpress.comhttp://bosccoartbuzz.blogspot.com...]]></summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        <![CDATA[ Thanks to those who volunteered to host a webstream of the Arts Journalism Summit at USC today. Streaming begins at 9AM pdt. See you in a few hours. (Looking for more information about the Summit? Go here.&nbsp;www.minalhajratwala.com/bloghttp://www.bendofbay.org&nbsp;http://www.palmbeachartspaper.com&nbsp;&nbsp;&nbsp;http://www.centerscene.blogspot.com/&nbsp;&nbsp;http://www.sfcv.org/node/6909http://www.austin360.com/blogs/content/shared-gen/blogs/austin/seeingthings/index.html&nbsp;http://www.AnnieStrack.blogspot.comhttp://www.mamaramabook.com/blog/www.judithingolfsson.comhttp://evansdonnell.blogspot.com/2009/10/watch-national-summit-on-arts.htmlhttp://arts-america.blogspot.com/http://moppenheim.comhttp://24seven.blogs.heraldtribune.com/10354/usc-to-hold-arts-journalism-summit/http://houseseats.uniontrib.com &nbsp;www.ced.pro.brwideningthei.wordpress.comhttp://voices.washingtonpost.com/the-classical-beat &nbsp;http://www.chloeveltman.com/blog/index.htmlhttp://www.joycegehl.blogspot.comhttp://blogs.tampabay.com/art&nbsp;www.HelloBeautifulBlog.comwww.imamuseum.org/bloghttp://clevelandclassical.wordpress.com/http://www.artsengagementexchange.org/resources/entry/national_summit_on_arts_journalism/http://www.belfry.bc.ca/news/webcast-national-summit-on-arts-journalism/www.theatrelouisville.orghttp://movement-museum.blogspot.com/&nbsp;http://www.newmusicbox.org/chatter.nmbxhttp://cseries.typepad.com/celebrityseries/http://dancealamode.wordpress.comhttp://bosccoartbuzz.blogspot.com...]]>

    </content>
</entry>

<entry>
    <title>Need Your Help: Let&apos;s Make Arts Journalism Viral - UPDATES II:</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2009/09/need-your-help-lets-make-arts.html" />
    <id>tag:www.artsjournal.com,2009:/diacritical//54.22532</id>

    <published>2009-09-30T12:44:46Z</published>
    <updated>2009-10-01T11:43:40Z</updated>

    <summary>UPDATE: The first blogs are beginning to sign up to stream: www.createquity.com, www.artsDC.com, http://gatheringnote www.seattledances, www.salvadorcastillo.wordpress.com. One blogger has already tried to embed the feed in Blogger and got back an error. Anyone familiar with embedding in Blogger? Leave a...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        UPDATE: The first blogs are beginning to sign up to stream: www.createquity.com, www.artsDC.com, http://gatheringnote www.seattledances, www.salvadorcastillo.wordpress.com. One blogger has already tried to embed the feed in Blogger and got back an error. Anyone familiar with embedding in Blogger? Leave a...

    </content>
</entry>

<entry>
    <title>ArtsJournal Turns Ten Years Old</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2009/09/artsjournal-turns-ten-years-ol.html" />
    <id>tag:www.artsjournal.com,2009:/diacritical//54.22279</id>

    <published>2009-09-14T01:32:24Z</published>
    <updated>2009-09-14T14:19:47Z</updated>

    <summary>This week I gave a talk in San Francisco and I mentioned that Sunday - today - ArtsJournal is ten years old. In web terms, that makes us pretty old. Except, in the room were the editors of at least...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        This week I gave a talk in San Francisco and I mentioned that Sunday - today - ArtsJournal is ten years old. In web terms, that makes us pretty old. Except, in the room were the editors of at least...

    </content>
</entry>

<entry>
    <title>The Upgrades That Make You Feel Worse</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2009/08/air-hassle.html" />
    <id>tag:www.artsjournal.com,2009:/diacritical//54.22020</id>

    <published>2009-08-27T22:13:12Z</published>
    <updated>2009-08-28T06:33:14Z</updated>

    <summary>I&apos;ve been on a lot of airplanes recently. Flying isn&apos;t much fun, but I like being in other places. So in the process of travel I tend to see those around me as either obstacles to my getting where I...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        I&apos;ve been on a lot of airplanes recently. Flying isn&apos;t much fun, but I like being in other places. So in the process of travel I tend to see those around me as either obstacles to my getting where I...

    </content>
</entry>

<entry>
    <title>Great Expectations (Except When They&apos;re Not)</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2009/08/good-intentions.html" />
    <id>tag:www.artsjournal.com,2009:/diacritical//54.21552</id>

    <published>2009-08-03T00:53:46Z</published>
    <updated>2009-08-03T01:24:43Z</updated>

    <summary>Ken Brecher tells this story about Alexander Graham Bell. The inventor of the telephone apparently spent the last part of his life railing against the way people were using his invention. When greeting someone on the phone, he insisted, the...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        Ken Brecher tells this story about Alexander Graham Bell. The inventor of the telephone apparently spent the last part of his life railing against the way people were using his invention. When greeting someone on the phone, he insisted, the...

    </content>
</entry>

<entry>
    <title>The Theatre Experience: Time for an Upgrade</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2009/07/better-seats.html" />
    <id>tag:www.artsjournal.com,2009:/diacritical//54.21444</id>

    <published>2009-07-23T17:21:02Z</published>
    <updated>2009-07-24T06:11:19Z</updated>

    <summary> The latest new-generation movie megaplex recently opened near us. It&apos;s got stadium seating, reclining extra-wide luxurious seats with cup holders in the armrests, and so much legroom you could park a Winnebago. A couple of the 14 screens in...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
         The latest new-generation movie megaplex recently opened near us. It&apos;s got stadium seating, reclining extra-wide luxurious seats with cup holders in the armrests, and so much legroom you could park a Winnebago. A couple of the 14 screens in...

    </content>
</entry>

<entry>
    <title>The Tyranny of Choice</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2009/07/the-tyranny-of-choice.html" />
    <id>tag:www.artsjournal.com,2009:/diacritical//54.21400</id>

    <published>2009-07-21T00:17:57Z</published>
    <updated>2009-07-21T06:41:39Z</updated>

    <summary>Choice is good right? Malcom Gladwell does a great talk on how Howard Moskowitz revolutionized marketing by understanding the dynamics of choice. His example here is spaghetti sauce. Traditional marketing strategy had been to get together focus groups and ask...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        Choice is good right? Malcom Gladwell does a great talk on how Howard Moskowitz revolutionized marketing by understanding the dynamics of choice. His example here is spaghetti sauce. Traditional marketing strategy had been to get together focus groups and ask...

    </content>
</entry>

<entry>
    <title>Ticket Sales, Business Models &amp; Community - Five Ideas To Build Community</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2009/07/of-ticket-sales-business-model.html" />
    <id>tag:www.artsjournal.com,2009:/diacritical//54.21356</id>

    <published>2009-07-20T01:32:19Z</published>
    <updated>2009-07-20T12:12:56Z</updated>

    <summary>I was a bit surprised by some of the reaction to my last post on the unsustainability of the ticket sales model in the Attention Economy. Boil down my argument and it&apos;s essentially this: products used to compete primarily with...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        I was a bit surprised by some of the reaction to my last post on the unsustainability of the ticket sales model in the Attention Economy. Boil down my argument and it&apos;s essentially this: products used to compete primarily with...

    </content>
</entry>

<entry>
    <title>Pay Attention! If Selling Tickets Is Your Business Model, You&apos;ve Got A Problem</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2009/07/attention.html" />
    <id>tag:www.artsjournal.com,2009:/diacritical//54.21281</id>

    <published>2009-07-14T04:33:18Z</published>
    <updated>2009-07-18T13:30:30Z</updated>

    <summary>Another lifetime ago we were in the Manufacturing Economy. We made things. Then we were in the Transportation Economy. We outsourced making things and brought whatever we needed to us. Then it was the Experience Economy. We created entertainment around...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        Another lifetime ago we were in the Manufacturing Economy. We made things. Then we were in the Transportation Economy. We outsourced making things and brought whatever we needed to us. Then it was the Experience Economy. We created entertainment around...

    </content>
</entry>

<entry>
    <title>A Future For Journalism About The Arts</title>
    <link rel="alternate" type="text/html" href="http://www.artsjournal.com/diacritical/2009/07/a-future-for-journalism-about.html" />
    <id>tag:www.artsjournal.com,2009:/diacritical//54.21240</id>

    <published>2009-07-11T18:04:54Z</published>
    <updated>2009-07-13T05:50:21Z</updated>

    <summary>In the past couple of years, half of all the staff arts journalism jobs in the US have been eliminated. In some cases, newspapers offloading their staff critics have replaced them with freelancers. In some cases, the freelancers have done...</summary>
    <author>
        <name>Douglas McLennan</name>
        <uri>http://www.artsjournal.com/diacritical</uri>
    </author>
    
    
    <content type="html" xml:lang="en-US" xml:base="http://www.artsjournal.com/diacritical/">
        In the past couple of years, half of all the staff arts journalism jobs in the US have been eliminated. In some cases, newspapers offloading their staff critics have replaced them with freelancers. In some cases, the freelancers have done...

    </content>
</entry>

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