Seven Reasons Listicles Capture Our Attention (and Confuse Our Brains) Derek Thompson: "Rankings create order where there is chaos. They enumerate the innumerable variety of the world and give us a small sense of mastery over our environment. ... They're also devious in both obvious ways (they can be wrong, and not everything is rank-able) and surprising ways that researchers are only beginning to understand."
The Atlantic 12.17.13