BY TOPIC: issues | dance | ideas | media | music | people | publishing | theatre | visual | about | classifieds | advertise | AJ Blogs | links | video | home

AJ your way: headlines | front page | classic | previous days | rss

Why We Prefer Smaller Rewards Today Over Larger Rewards Tomorrow
"You do it every time you bust your diet by scarfing a donut, puff 'just one last cigarette' before quitting, or watch a dancing-penguin video instead of getting to work. You are performing the self-deluding mental bookkeeping known as temporal discounting." Pacific Standard 11/14/13
Posted November 15, 2013 12:55 AM

Email to a Friend
Email this entry to:

Your email address:

Message (optional):