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Could This Be A New Business Model For US Art Museums?
For most American museums, annual contributions are the biggest source of revenue - and that source tends to dry up when the economy turns sour. At the Peabody Essex Museum in Salem, Mass., director Dan L. Monroe seems well on the way to making endowment income the biggest revenue source, ahead of both annual contributions and earned income.
The Wall Street Journal 01/28/13
Posted January 29, 2013 12:56 AM
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