Social Scientists Look At Giftgiving
"To be a really successful giver of gifts, a person usually needs to get inside the head of the intended recipient. Unfortunately, psychological studies reveal that givers and receivers have a hard time understanding each other's mind-sets, which can make for a tricky holiday experience." (The good news: re-gifting is okay.) The Wall Street Journal 12/03/12

Posted December 5, 2012 12:41 AM