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Preview Creep - Movie Theaters Pile On The Trailers
"In a decidedly unscientific pool, The Wall Street Journal sent six reporters to the movie houses around the country, armed with timers. They found trailer times ranging from eight minutes to 25 minutes, not including "prepreview" ads for cars and TV shows and gift ticket books. One showing of "Savages" at the AMC Loews Lincoln Square 3 in New York in August hit 25 minutes." The Wall Street Journal 10/12/12
Posted October 12, 2012 02:53 AM

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