How DVRs Are Killing The Traditional Ratings Game
"Time-shifting in recent years has shown certain viewing patterns. Serialized dramas that compel viewers to hold the narrative thread are DVR fare; live sports events and talent competitions are not. But with DVR usage up by about one-third this season, it's getting tougher for networks to keep viewers in their sights." The Wall Street Journal 10/19/12

Posted October 19, 2012 06:51 AM