Kodak Gets Its Name Of Off Oscars Theatre
"Eastman Kodak had been seeking to end the $74m, 20-year naming rights deal it signed in 2000. CIM Group, the real estate company that owns the theatre, objected but a judge ruled in Kodak's favour this week." Fun Fact: "Of the nine films nominated for this year's best picture Oscar, seven were shot on Kodak film." BBC 02/16/12

Posted February 16, 2012 09:31 AM