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Barnes & Noble Doesn't Sponsor Book Tours, But Its CEO Does
Barnes & Noble CEO Leonard Riggio has funded an eight-city book tour for a relatively unknown author. "The arrangement is unusual. Publishers usually pay the bills for authors to travel, not the heads of major bookstore chains (the few that are left standing, anyway)." The New York Times 09/17/11
Posted September 18, 2011 11:20 AM

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