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TMZ's New Status Post-Michael Jackson - A Smarter Media Model?
"The scoops, and subsequent red-framed 'exclusives' about Jackson's tangled personal and professional affairs, have brought not only massive attention to the site but also a journalistic reassessment as well. The question is: Did TMZ just get lucky with its Jackson coverage -- a right-place, right-time lightning strike -- or has TMZ built a smarter new-media organization that could teach the rest of the pack how to get it done?" Washington Post 07/03/09
"The scoops, and subsequent red-framed 'exclusives' about Jackson's tangled personal and professional affairs, have brought not only massive attention to the site but also a journalistic reassessment as well. The question is: Did TMZ just get lucky with its Jackson coverage -- a right-place, right-time lightning strike -- or has TMZ built a smarter new-media organization that could teach the rest of the pack how to get it done?" Washington Post 07/03/09
Posted July 3, 2009 05:29 AM
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