Rubik's Cube Becomes Online Video Meme
Aging Gen-Xers may see the Cube as a blast from the 1980s past, but videos of various people solving the puzzle - from director Michel Gondrey appearing to work the Cube with his toes to YouTube's "3-Year-Old Solves Rubik's Cube in 114 Seconds" to a guy that does it while blindfolded - are popping up all over the Web. The short vidcasts are "part of a larger genre of popular online video: the 'solving spectacle,' which typically shows a soloist in a modestly appointed room trying to work out a problem - an intricate guitar solo, a speed painting - that is largely in his head." New York Times Magazine 11/30/08

Posted November 30, 2008 09:28 PM