Reinventing The Music Business Model
"I have seen the future of music, and it is advertising. In a business where the key product (recorded music) is being so relentlessly devalued that consumers expect to be able to get it for free, branding is seen not just as a growing revenue source but potentially the principal revenue source." The Telegraph (UK) 07/10/08

Posted July 9, 2008 09:06 PM