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March 15, 2004

TT: One-tenth of a nation

The New York Times has a story about Hollywood's response to The Passion of the Christ. Some of the quotes are (ahem) revealing, but this sentence was what jumped out and caught my eye:

Last week a Gallup poll found that 11 percent of Americans had seen the movie and that 34 percent more said they planned to see it in theaters.

Is anyone else astonished by those numbers? And can any of you remember similar polling about any other film? I'd love to see comparable numbers for, say, Titanic, or for such middlebrow blockbusters of the past as Ben-Hur or Gone With the Wind.

Posted March 15, 2004 12:03 PM

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